Product Review and Rating Approvals
Optimizing product reviews and rating approvals ensures that your products meet customer expectations thereby improving the credibility and trust of your customers.

Why automate?
Product reviews and ratings improve the credibility and reliability of your products in the e-commerce realm. Customer ratings and reviews directly influence purchase decisions. Reviews represent the authenticity and appropriateness of the product making customers to whether or not to buy your product. The approval process typically checks for fake reviews, inappropriate content, and any other discrepancies that aren’t relevant to the product. This approval process involves members from customer service and content moderation teams reviewing each submission before getting published on the website.
A lack of a standardized approval process results in fake and inappropriate reviews slipping through the cracks thus affecting the brand’s reputation. Unfiltered reviews can confuse customers and deter potential buyers. Therefore, companies need to invest in an automated system like Cflow to have a centralized process to ensure only genuine, relevant, and appropriate reviews get published. Cflow automates the entire process making it more consistent and efficient ensuring quality control and building customer trust.
How Cflow Can Help Automate the Process
Automated Moderation Workflow
Cflow facilitates automated moderation of workflows where reviews and ratings are approved after thorough validation as per the company’s standards.
Spam Detection Integration
Cflow enables automated spam detection where it flags inappropriate and suspicious reviews for further inspection by the content moderation team to reduce the risk of fake reviews.
Customizable Review Criteria
Cflow lets users create customizable workflows ensuring that each submission goes through a rigorous and quality review process to ensure they are up to the publishing standards.
Real-Time Monitoring
Cflow enables real-time monitoring where approvers can collaborate and work on the changes enabling a quicker and efficient approval process thereby minimizing delays.
Transform & streamline business processes with cloud BPM & workflow automation software.
Join 100k + Users Who Are Already Using Cflow
“I’m really impressed with the support provided by Cflow. There has never been a time when they have kept me waiting. A product that is simple to use and a team that is smart and extremely fast are factors that help me feel reassured and confident.”

Ronald Tibay
Senior IT Manager @ NutriAsia, Inc
“The WFH environment during the COVID-19 pandemic made it clear how inefficient our processes were. Cflow allowed us to digitize paper forms with automated workflows. If you can envision a tool for an online workflow, it can be done in Cflow!”

Stephanie Duncan
Registrar @ Freed-Hardeman University
“We are extremely liking CFlow. So far any issues that we’ve had once we contacted support they were able to help us resolve the issue. This has helped us take a paper process and replace it, faster and more streamlined now for us.”

Bradley Wilkins
Director of Technology @Hazel Park School